Transform your blonde, silver, or grey hair with Bleach London Silver Shampoo – the ultimate toning solution for banishing unwanted yellow and brassy tones. Infused with a high-pigment, ash-toned formula, this shampoo helps you achieve a cooler, salon-fresh look from the comfort of your home. Key Features: Banish Brassiness: Say goodbye to brassy yellow tones with our super-strong purple toning shampoo. BLEACH LONDON Silver Shampoo deposits ashy-purple pigments to neutralize those unwanted brassy tones, leaving your hair brilliantly cool.